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Peanuts&Monkeys cover the Spanish version of the Champions League hymn



Peanuts&Monkeysthe agency evolvehas created a brand content campaign for the automotive company Ford the final of the European Cup of Nations UEFA Champions LeagueThe first-ever meeting of two teams from the same city will take place on May 24 in Lisbon: Real Madrid and Atlético de Madrid.

In the original anthem, the lyrics are written in the three official UEFA languages: English, German and French. However, the occasion merited a translation so that the millions of fans of both teams could sing it, whoever wins, in Spanish. Ford, official sponsor of the Champions League since the 92/93 season, asked UEFA for permission to translate the famous anthem freely into Spanish:

They are already here

They are the best and they want to win

Let’s see

Teachers

Champions

The big teams

The Champions!!!

A noble gathering

An appointment of sport and honor

Let’s see

To the best

Seeking glory

They call them “Champions”.

Teachers

Champions

The big teams

The Champions!!!

Teachers

Champions

The big teams

The Champions!!!

Once the version was created, the goal was to get the fans to make it their own, so the hashtag #merecemosunhimno for Twitter and a Facebook page, with a video tutorial performed by a soprano, which serves as an example for Internet users to sing and upload their own videos. The five most original videos will win a double ticket to the finals.

To encourage participation, leading figures from both teams took part in a motivational video: Madrid players Manolo Sanchís, Rafa Martín Vázquez and Iván Pérez and Atlético’s José Antonio García Calvo.

Peanuts&Monkeys is an independent company founded in 2012. An agency that defines itself as “evolutionary”, offering a comprehensive service model and adapting with agility to the changing needs of its clients.

The account management team is led by Carlos García Peral and Daniel Megías, and on the creative side by Mario Sánchez del Real and Sunde J. Sastre.