{"id":29502,"date":"2024-08-24T06:56:47","date_gmt":"2024-08-24T06:56:47","guid":{"rendered":"https:\/\/peanutsmonkeys.com\/?page_id=29502"},"modified":"2024-12-23T08:10:01","modified_gmt":"2024-12-23T08:10:01","slug":"face-the-force-star-wars","status":"publish","type":"page","link":"https:\/\/peanutsmonkeys.com\/en\/peanuts\/face-the-force-star-wars\/","title":{"rendered":"Face The Force - Star Wars"},"content":{"rendered":"
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Audiovisual content for Social Networks<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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\n\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\tPlay .<\/span>\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/p>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Awards<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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\"\"<\/figure>

GOLD AMPE in 2016 <\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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\"\"<\/figure>

Announcements of the Year in 2015<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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\"\"<\/figure>

WINA 2016 <\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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\"\"<\/figure>

Creativity Abroad 2016<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Background\u00a0<\/strong><\/p>

In December 2015, Disney releases the new Star Wars film, \"The Force Awakens.\"<\/span>\u00a0<\/span><\/p>

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Need\u00a0<\/strong><\/p>

Star Wars: The Force Awakens is not a movie like any other, so it couldn't be promoted in just any old way.<\/span>\u00a0<\/span><\/p>

\u00a0<\/span><\/p>

Proposal\u00a0<\/strong><\/p>

There is a very characteristic element in the whole saga: the helmets. Therefore, we proposed to our client The Walt Disney Studios an exhibition, at street level and spread throughout Madrid, which would house eight giant replicas of Star Wars helmets, four of them belonging to the previous films of the saga, and four others to a preview of the seventh installment.<\/span>\u00a0<\/span><\/p>

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Results\u00a0<\/strong><\/p>

A total of 10.5 million impressions on social networks<\/span>\u00a0<\/span><\/p>

1,657,000 views of Face The Force's audiovisual content<\/span>\u00a0<\/span><\/p>

More than 215,000 interactions on Facebook and Twitter<\/span>\u00a0<\/span><\/p>

A unique reach of more than 1 million people<\/span>\u00a0<\/span><\/p>

More than 10,000 mentions on Twitter through the hashtag.<\/span>\u00a0<\/span><\/p>

More than 20,000 unique sessions on the official site<\/span>\u00a0<\/span><\/p>

Minimum stay on the official site of 3:02 minutes<\/span>\u00a0<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Previous<\/a><\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Next<\/a><\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"

Contenido audiovisual para Redes Sociales Play . Premios AMPE de ORO en 2016 Anuncios del A\u00f1o en 2015 WINA 2016 Creatividad Exterior 2016 Antecedentes\u00a0 En diciembre de 2015, Disney estrena la nueva pel\u00edcula de Star Wars, \u201cEl Despertar de la Fuerza\u201d.\u00a0 \u00a0 Necesidad\u00a0 Star Wars: El Despertar de la Fuerza no es una pel\u00edcula como […]<\/p>\n","protected":false},"author":3,"featured_media":0,"parent":26079,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-29502","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/peanutsmonkeys.com\/en\/wp-json\/wp\/v2\/pages\/29502","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/peanutsmonkeys.com\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/peanutsmonkeys.com\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/peanutsmonkeys.com\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/peanutsmonkeys.com\/en\/wp-json\/wp\/v2\/comments?post=29502"}],"version-history":[{"count":7,"href":"https:\/\/peanutsmonkeys.com\/en\/wp-json\/wp\/v2\/pages\/29502\/revisions"}],"predecessor-version":[{"id":29525,"href":"https:\/\/peanutsmonkeys.com\/en\/wp-json\/wp\/v2\/pages\/29502\/revisions\/29525"}],"up":[{"embeddable":true,"href":"https:\/\/peanutsmonkeys.com\/en\/wp-json\/wp\/v2\/pages\/26079"}],"wp:attachment":[{"href":"https:\/\/peanutsmonkeys.com\/en\/wp-json\/wp\/v2\/media?parent=29502"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}