{"id":29586,"date":"2024-08-24T07:56:30","date_gmt":"2024-08-24T07:56:30","guid":{"rendered":"https:\/\/peanutsmonkeys.com\/?page_id=29586"},"modified":"2024-12-23T08:22:19","modified_gmt":"2024-12-23T08:22:19","slug":"san-publicito","status":"publish","type":"page","link":"https:\/\/peanutsmonkeys.com\/en\/peanuts\/san-publicito\/","title":{"rendered":"San Publicito"},"content":{"rendered":"<div data-elementor-type=\"wp-page\" data-elementor-id=\"29586\" class=\"elementor elementor-29586\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6de08c06 e-flex e-con-boxed e-con e-parent\" data-id=\"6de08c06\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-66f569fa e-grid e-con-boxed e-con e-child\" data-id=\"66f569fa\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-1c1f9f71 e-con-full e-flex e-con e-child\" data-id=\"1c1f9f71\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-385ff3b animated-slow elementor-invisible elementor-widget elementor-widget-text-editor\" data-id=\"385ff3b\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span class=\"TextRun SCXW182745941 BCX8\" lang=\"ES-ES\" xml:lang=\"ES-ES\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW182745941 BCX8\">Digital campaign Social Networks<\/span><\/span><span class=\"EOP SCXW182745941 BCX8\" data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4d10f9e e-flex e-con-boxed e-con e-child\" data-id=\"4d10f9e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-11c5021 elementor-widget elementor-widget-image\" data-id=\"11c5021\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"326\" height=\"171\" src=\"https:\/\/peanutsmonkeys.com\/wp-content\/uploads\/2018\/02\/00-peanuts-logo.jpg\" class=\"attachment-large size-large wp-image-8284\" alt=\"\" srcset=\"https:\/\/peanutsmonkeys.com\/wp-content\/uploads\/2018\/02\/00-peanuts-logo.jpg 326w, https:\/\/peanutsmonkeys.com\/wp-content\/uploads\/2018\/02\/00-peanuts-logo-300x157.jpg 300w\" sizes=\"(max-width: 326px) 100vw, 326px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-68e50309 elementor-share-buttons--view-icon elementor-share-buttons--skin-flat elementor-share-buttons--shape-circle elementor-share-buttons--color-custom elementor-grid-0 elementor-widget elementor-widget-share-buttons\" data-id=\"68e50309\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation_mobile&quot;:&quot;fadeInUp&quot;}\" data-widget_type=\"share-buttons.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-grid\" role=\"list\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-grid-item\" role=\"listitem\">\n\t\t\t\t\t\t<div class=\"elementor-share-btn elementor-share-btn_facebook\" role=\"button\" tabindex=\"0\" aria-label=\"Share on facebook\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__icon\">\n\t\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fab-facebook\" viewbox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M504 256C504 119 393 8 256 8S8 119 8 256c0 123.78 90.69 226.38 209.25 245V327.69h-63V256h63v-54.64c0-62.15 37-96.48 93.67-96.48 27.14 0 55.52 4.84 55.52 4.84v61h-31.28c-30.8 0-40.41 19.12-40.41 38.73V256h68.78l-11 71.69h-57.78V501C413.31 482.38 504 379.78 504 256z\"><\/path><\/svg>\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-grid-item\" role=\"listitem\">\n\t\t\t\t\t\t<div class=\"elementor-share-btn elementor-share-btn_twitter\" role=\"button\" tabindex=\"0\" aria-label=\"Share on twitter\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__icon\">\n\t\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fab-twitter\" viewbox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M459.37 151.716c.325 4.548.325 9.097.325 13.645 0 138.72-105.583 298.558-298.558 298.558-59.452 0-114.68-17.219-161.137-47.106 8.447.974 16.568 1.299 25.34 1.299 49.055 0 94.213-16.568 130.274-44.832-46.132-.975-84.792-31.188-98.112-72.772 6.498.974 12.995 1.624 19.818 1.624 9.421 0 18.843-1.3 27.614-3.573-48.081-9.747-84.143-51.98-84.143-102.985v-1.299c13.969 7.797 30.214 12.67 47.431 13.319-28.264-18.843-46.781-51.005-46.781-87.391 0-19.492 5.197-37.36 14.294-52.954 51.655 63.675 129.3 105.258 216.365 109.807-1.624-7.797-2.599-15.918-2.599-24.04 0-57.828 46.782-104.934 104.934-104.934 30.213 0 57.502 12.67 76.67 33.137 23.715-4.548 46.456-13.32 66.599-25.34-7.798 24.366-24.366 44.833-46.132 57.827 21.117-2.273 41.584-8.122 60.426-16.243-14.292 20.791-32.161 39.308-52.628 54.253z\"><\/path><\/svg>\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-grid-item\" role=\"listitem\">\n\t\t\t\t\t\t<div class=\"elementor-share-btn elementor-share-btn_linkedin\" role=\"button\" tabindex=\"0\" aria-label=\"Share on linkedin\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__icon\">\n\t\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fab-linkedin\" viewbox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 32H31.9C14.3 32 0 46.5 0 64.3v383.4C0 465.5 14.3 480 31.9 480H416c17.6 0 32-14.5 32-32.3V64.3c0-17.8-14.4-32.3-32-32.3zM135.4 416H69V202.2h66.5V416zm-33.2-243c-21.3 0-38.5-17.3-38.5-38.5S80.9 96 102.2 96c21.2 0 38.5 17.3 38.5 38.5 0 21.3-17.2 38.5-38.5 38.5zm282.1 243h-66.4V312c0-24.8-.5-56.7-34.5-56.7-34.6 0-39.9 27-39.9 54.9V416h-66.4V202.2h63.7v29.2h.9c8.9-16.8 30.6-34.5 62.9-34.5 67.2 0 79.7 44.3 79.7 101.9V416z\"><\/path><\/svg>\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-6d98cbab contenedor-video e-flex e-con-boxed e-con e-parent\" data-id=\"6d98cbab\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-21c73ec4 video elementor-widget elementor-widget-premium-addon-video-box\" data-id=\"21c73ec4\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;premium_video_box_video_type&quot;:&quot;youtube&quot;,&quot;aspect_ratio&quot;:&quot;169&quot;}\" data-widget_type=\"premium-addon-video-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n\n\t\t\n\t\t\t\t\t<div id=\"premium-video-box-container-21c73ec4\" class=\"premium-video-box-container\" data-overlay=\"false\" data-type=\"youtube\" data-thumbnail=\"1\" data-hover=\"none\">\n\t\t\t\t<div  >\n\t\t\t\t\t\n\t\t\t\t\t<div class=\"premium-video-box-inner-wrap\" data-video-animation=\" animated-\" data-delay-animation=\"\">\n\t\t\t\t\t\t<div data-src=\"https:\/\/www.youtube.com\/embed\/Lhy5P9tLmIc?feature=oembed&amp;rel=0&amp;mute=0&amp;loop=0&amp;controls=1&amp;playsinline=0&amp;cc_load_policy=0\" class=\"premium-video-box-video-container\">\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div style=\"background-image:url(&#039;https:\/\/i.ytimg.com\/vi\/Lhy5P9tLmIc\/maxresdefault.jpg&#039;)\" class=\"premium-video-box-image-container none\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"premium-video-box-description-container\">\n\t\t\t\t\t\t\t\t<p class=\"premium-video-box-text\">\n\t\t\t\t\t\t\t\t\t<span >\n\t\t\t\t\t\t\t\t\t\tPlay <span style=\"color:#f1b239\">.<\/span>\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/p>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-2f0abde e-flex e-con-boxed e-con e-parent\" data-id=\"2f0abde\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-9c576c0 e-con-full e-flex e-con e-child\" data-id=\"9c576c0\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b523ba0 animated-slow elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"b523ba0\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Awards<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-eb09418 e-con-full e-flex e-con e-child\" data-id=\"eb09418\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5a58640 elementor-position-left elementor-vertical-align-middle elementor-widget elementor-widget-image-box\" data-id=\"5a58640\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><figure class=\"elementor-image-box-img\"><img decoding=\"async\" width=\"90\" height=\"70\" src=\"https:\/\/peanutsmonkeys.com\/wp-content\/uploads\/2018\/03\/smile.png\" class=\"attachment-full size-full wp-image-20342\" alt=\"\" \/><\/figure><div class=\"elementor-image-box-content\"><p class=\"elementor-image-box-description\">2 Smile Festival Awards 2017<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-99c107d elementor-position-left elementor-vertical-align-middle elementor-widget elementor-widget-image-box\" data-id=\"99c107d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><figure class=\"elementor-image-box-img\"><img decoding=\"async\" width=\"90\" height=\"70\" src=\"https:\/\/peanutsmonkeys.com\/wp-content\/uploads\/2018\/06\/premio_wina-1.png\" class=\"attachment-full size-full wp-image-20345\" alt=\"\" \/><\/figure><div class=\"elementor-image-box-content\"><p class=\"elementor-image-box-description\">WINA Award 2017<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-454dd42 e-flex e-con-boxed e-con e-parent\" data-id=\"454dd42\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-89b0f30 e-con-full e-flex e-con e-child\" data-id=\"89b0f30\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1c1383a elementor-widget elementor-widget-image\" data-id=\"1c1383a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"645\" height=\"466\" src=\"https:\/\/peanutsmonkeys.com\/wp-content\/uploads\/2024\/08\/san-publicito4.jpg\" class=\"attachment-large size-large wp-image-29612\" alt=\"san publicito\" srcset=\"https:\/\/peanutsmonkeys.com\/wp-content\/uploads\/2024\/08\/san-publicito4.jpg 645w, https:\/\/peanutsmonkeys.com\/wp-content\/uploads\/2024\/08\/san-publicito4-300x217.jpg 300w\" sizes=\"(max-width: 645px) 100vw, 645px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-c9c086b e-con-full e-flex e-con e-child\" data-id=\"c9c086b\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-084bb1b elementor-widget elementor-widget-image\" data-id=\"084bb1b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"645\" height=\"466\" src=\"https:\/\/peanutsmonkeys.com\/wp-content\/uploads\/2024\/08\/san-publicito3.jpg\" class=\"attachment-large size-large wp-image-29611\" alt=\"san publicito\" srcset=\"https:\/\/peanutsmonkeys.com\/wp-content\/uploads\/2024\/08\/san-publicito3.jpg 645w, https:\/\/peanutsmonkeys.com\/wp-content\/uploads\/2024\/08\/san-publicito3-300x217.jpg 300w\" sizes=\"(max-width: 645px) 100vw, 645px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-74cb1b5 e-flex e-con-boxed e-con e-parent\" data-id=\"74cb1b5\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-b8145ed e-con-full e-flex e-con e-child\" data-id=\"b8145ed\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-90f374b elementor-widget elementor-widget-image\" data-id=\"90f374b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"645\" height=\"466\" src=\"https:\/\/peanutsmonkeys.com\/wp-content\/uploads\/2024\/08\/san-publicito2.jpg\" class=\"attachment-large size-large wp-image-29610\" alt=\"san publicito\" srcset=\"https:\/\/peanutsmonkeys.com\/wp-content\/uploads\/2024\/08\/san-publicito2.jpg 645w, https:\/\/peanutsmonkeys.com\/wp-content\/uploads\/2024\/08\/san-publicito2-300x217.jpg 300w\" sizes=\"(max-width: 645px) 100vw, 645px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-7545e8b e-con-full e-flex e-con e-child\" data-id=\"7545e8b\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-519ee36 elementor-widget elementor-widget-image\" data-id=\"519ee36\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"645\" height=\"466\" src=\"https:\/\/peanutsmonkeys.com\/wp-content\/uploads\/2024\/08\/san-publicito.jpg\" class=\"attachment-large size-large wp-image-29609\" alt=\"san publicito\" srcset=\"https:\/\/peanutsmonkeys.com\/wp-content\/uploads\/2024\/08\/san-publicito.jpg 645w, https:\/\/peanutsmonkeys.com\/wp-content\/uploads\/2024\/08\/san-publicito-300x217.jpg 300w\" sizes=\"(max-width: 645px) 100vw, 645px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-46e766cd e-flex e-con-boxed e-con e-parent\" data-id=\"46e766cd\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-679dd3e0 animated-slow elementor-invisible elementor-widget elementor-widget-text-editor\" data-id=\"679dd3e0\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><b><span data-contrast=\"auto\">Background<\/span><\/b><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p><p><span data-contrast=\"auto\">In Spain, the last Friday of every January is a holiday for advertisers. The reason is none other than the celebration of St. Publicito, patron saint of the entire sector since the late 80s, when advertisers decided to invent a saint to replace the feast of the former patron saint, St. Paul.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p><p>\u00a0<\/p><p><b><span data-contrast=\"auto\">Need<\/span><\/b><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p><p><span data-contrast=\"auto\">After 25 years celebrating St. Publicito, it was paradoxical that a profession that lives precisely from the image did not know how its patron saint is.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p><p>\u00a0<\/p><p><b><span data-contrast=\"auto\">Proposal<\/span><\/b><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p><p><span data-contrast=\"auto\">We decided to launch a popular consultation with all advertisers to choose the image of our patron saint: should it be a martyr, a monk, a warrior, a saint...? In total, we proposed six archetypes that responded to the virtues of a good advertiser.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p><p><span data-contrast=\"auto\">And to bring each of them to life, we have the help of six renowned professionals from the sector, representing the different generations, disciplines and departments that make it up.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p><p><span data-contrast=\"auto\">Once the winner was chosen, we carved it in wood and prepared it for presentation on St. Publicite's Day. Our warrior saint, ready to fight for every campaign, was ready.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-3ffd0ee8 e-grid e-con-boxed e-con e-child\" data-id=\"3ffd0ee8\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-2b7a85b5 e-con-full e-flex e-con e-child\" data-id=\"2b7a85b5\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1fe05eff animated-slow elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"1fe05eff\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;,&quot;_animation_delay&quot;:800}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\"><a href=\"https:\/\/peanutsmonkeys.com\/en\/peanuts\/compromiso-mascota\/\">Previous<\/a><\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-298a9205 animated-slow elementor-view-default elementor-invisible elementor-widget elementor-widget-icon\" data-id=\"298a9205\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInRight&quot;}\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<a class=\"elementor-icon\" href=\"https:\/\/peanutsmonkeys.com\/en\/peanuts\/compromiso-mascota\/\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"238.579\" height=\"93.761\" viewbox=\"0 0 238.579 93.761\"><path id=\"Icon_akar-arrow-right\" data-name=\"Icon akar-arrow-right\" d=\"M11.268,49.431H-220.311M-178.38,7.5l-41.931,41.931,41.931,41.931\" transform=\"translate(223.811 -2.55)\" fill=\"none\" stroke=\"#000\" stroke-linecap=\"round\" stroke-linejoin=\"round\" stroke-width=\"7\"><\/path><\/svg>\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-6bd48d2a e-con-full e-flex e-con e-child\" data-id=\"6bd48d2a\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-459180be animated-slow elementor-view-default elementor-invisible elementor-widget elementor-widget-icon\" data-id=\"459180be\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInLeft&quot;}\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<a class=\"elementor-icon\" href=\"https:\/\/peanutsmonkeys.com\/en\/peanuts\/triplica-tus-sensaciones\/\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" id=\"Capa_1\" viewbox=\"0 0 238.58 93.76\"><defs><style>.cls-1{fill:none;stroke:#000;stroke-linecap:round;stroke-linejoin:round;stroke-width:7px;}<\/style><\/defs><path id=\"Icon_akar-arrow-right\" class=\"cls-1\" d=\"M235.08,46.88H3.5M193.15,88.81l41.93-41.93L193.15,4.95\"><\/path><\/svg>\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1c7c4157 animated-slow elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"1c7c4157\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;,&quot;_animation_delay&quot;:800}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\"><a href=\"https:\/\/peanutsmonkeys.com\/en\/peanuts\/triplica-tus-sensaciones\/\">Next<\/a><\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Campa\u00f1a digital Redes Sociales\u00a0 Play . Premios 2 Premios Smile Festival 2017 Premio WINA 2017 Antecedentes\u00a0 En Espa\u00f1a, el \u00faltimo viernes de cada enero es festivo para los publicistas. El motivo no es otro que la celebraci\u00f3n de San Publicito, patr\u00f3n de todo el sector desde que, a finales de los 80, los publicistas decidiesen [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":0,"parent":26079,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-29586","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/peanutsmonkeys.com\/en\/wp-json\/wp\/v2\/pages\/29586","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/peanutsmonkeys.com\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/peanutsmonkeys.com\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/peanutsmonkeys.com\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/peanutsmonkeys.com\/en\/wp-json\/wp\/v2\/comments?post=29586"}],"version-history":[{"count":13,"href":"https:\/\/peanutsmonkeys.com\/en\/wp-json\/wp\/v2\/pages\/29586\/revisions"}],"predecessor-version":[{"id":29623,"href":"https:\/\/peanutsmonkeys.com\/en\/wp-json\/wp\/v2\/pages\/29586\/revisions\/29623"}],"up":[{"embeddable":true,"href":"https:\/\/peanutsmonkeys.com\/en\/wp-json\/wp\/v2\/pages\/26079"}],"wp:attachment":[{"href":"https:\/\/peanutsmonkeys.com\/en\/wp-json\/wp\/v2\/media?parent=29586"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}