Mario Sánchez del Real will be interactive jury at El Ojo de Iberoamérica 2015
Mario Sánchez del Real, partner and Chief Creative Officer of Peanuts&Monkeys, has been appointed, once again, as a jury member for the 2015 edition of the El Ojo de Iberoamerica Advertising Festival, which awards the best of Latin American advertising. Mario has been awarded in this festival up to sixteen times, winning six golds and one gold medal.
Sports sponsorship; by Mario Sánchez del Real
It is easy to talk about the weather once the hurricane has passed, and despite the possibility of falling into the easy criticism after the debacle, I will talk about the dreamed sporting successes turned into advertising and marketing failures. Actually, it is not unusual for unusual and even inexplicable things to happen when talking about sports. This is what I [...]
