Launch of Macaco's new album #HistoriasTattooadas
For the launch of Macaco's new album, Historias Tattooadas, the singer and Sony Music Entertainment have trusted us to create a social application called Tattooiter. Tattooiter is the first tattoo generator based on a text that works as an online service connected to Twitter. All you have to do is write a 140-character message [...]
Mario Sánchez del Real will be an interactive juror at the International Advertising Festival Caribe 2015
Our Monkey, Mario Sánchez del Real, has been appointed as interactive jury for the next edition of the Caribbean International Advertising Festival, which this time will take place in Panama City. The Caribbean Festival was born in 1992 with the purpose of promoting the improvement of the creative level of the countries of the region, [...]
Today we received a visit from someone very special
Today we have been visited by Gema Hassen-Bey, who besides being a great person and communicator, is a pioneer medalist in Paralympic fencing in our country. She has the honor of being one of the few Spanish elite athletes who has participated in 5 consecutive Paralympic Games. And we hope that the candle she has lit to our patron saint, Saint [...]
For Disney Media Plus, we rode the Three Kings Parade
The Three Kings Parade is a Christmas hot spot. That's why we prepared for Disney Media Plus, the division that manages the licenses of the entire Disney universe, a notoriety action for one of its most important partners: Fiat. We created from scratch a spectacular float of more than 12 meters long that simulated a [...]
Finally we put image to San Publicito. "Everything is image".
"Everything is image", says that old advertising proverb. However, every last Friday of January, Spanish advertisers sanctify the feast of a saint who has no image: Saint Publicito. That's why at Peanuts&Monkeys we have rolled up our sleeves and got down to work to discern the iconography of this our patron saint, as [...]
Forward or backward?
On this occasion, a reasonable doubt arises in my mind as to whether we have taken advantage of the initial pull of the Internet revolution in advertising life. My opinion is that we have not. Neither the agencies nor the advertising brands we work for have been able to fit the pieces of the Tetris together. Have we moved forward or have we [...]
Mario Sánchez del Real will be a juror at El Ojo de Iberoamérica 2014
Mario Sánchez del Real, partner and Chief Creative Officer of Peanuts&Monkeys has been appointed as a jury member for the next edition of the El Ojo de Iberoamerica Advertising Festival 2014, which awards the best of Latin American advertising. Mario has been awarded in this festival up to sixteen times, winning six golds and a Grand Prix [...]
Peanuts&Monkeys strengthens its account department
Peanuts&Monkeys has just announced the hiring of Vicente Javaloyes as client services director and Ana Calvo as account executive. Ana Ballesteros has also been promoted to account supervisor, six months after joining the agency. Javaloyes is Valencian and has 20 years of experience in the management of [...]
Emotions
Driven by the curiosity that characterizes those of us who are technology geeks, we went to the Everis Foundation for the presentation of a device that could change the way we test advertising: the usenns, a gadget that, connected to the fingers, is capable of measuring the wearer's emotions in a way that is [...]
Big Data Forever
The term big data is something that all of us professionals working in the digital world have to get used to, because as much as it may seem like a trend, it's something that seems to be here to stay. I myself was not aware of the impact it could have on our online advertising business until I [...]