Peanuts&Monkeys creates a "Hawaiian legend" with Javier Gómez Noya and the Mitsubishi Outlander PHEV.
Mitsubishi presenta su nuevo Outlander PHEV 2019, el SUV híbrido enchufable más vendido en el mundo. Para este lanzamiento, hicimos que su embajador de marca, Javier Gómez Noya se convierta en protagonista y héroe de leyenda en esta acción de branded content. El pentacampeón de Triatlon intentará ganar su primer Ironman de Kona, en […]
Peanuts&Monkeys launches new campaign to stop spinning with Mitsubishi
https://www.youtube.com/watch?v=-AISJyFA-Qo Mitsubishi lleva cuatro años comunicando su modelo ASX bajo el concepto “Twist your world, Dale la vuelta a tu mundo”, nacido también en Peanuts&Monekys. Y después de llevar tantos años comunicando dicho mensaje, llegó el momento de cambiarlo. Por ello, decidimos que la mejor forma de despedirlo era diciendo justo todo lo contrario. Así […]
P&M recovers the legacy of Mitsubishi Motors' "Cabrero".
Muy pocas marcas cuentan en su legado publicitario con un spot tan memorable como Cabrero. Basta escuchar una de estas dos frases «¿Y Franco, que opina de esto?» o «Y el Madrid, ¿qué? Otra vez Campeón de Europa, ¿no?» para que cualquiera que no fuera un bebé en 1993, recuerde la imagen de aquel entrañable […]
Mitsubishi's rock 'n' roll campaign for Peanuts&Monkeys
To present the new Mitsubishi ASX, Peanuts&Monkeys has combined, as in the triathlon, three disciplines: rock&roll, celebrities and a lot of humor. And for this it has had the help of the charismatic singer Loquillo and the 2016 Princess of Asturias Award for Sports, the triathlete Javier Gómez Noya. The idea arose with the discovery of [...]
P&M dresses triathlete Gómez Noya in tuxedo for Mitsubishi
More than half a million views on social networks in its first 24 hours. This is one of the spectacular figures achieved by the spot "El Otro Entrenamiento", starring the 2016 Princess of Asturias Award for Sports, which was also immediately echoed by the general and sports media, such as La 1, La Sexta or [...]
Mitsubishi and Peanuts&Monkeys break records in the Science Race
On Sunday, October 16, Mitsubishi Spain and the agency Peanuts&Monkeys made history with a selfie in which more than 4,000 people participated. The pretext was the promotion of the new Outlander. Mitsubishi, official sponsor of the race, commissioned "the evolutionary agency" to create an event that would follow the concept of its campaign: "Back to talk [...]
Mitsubishi seeks the true values of the sport with a P&M documentary
Mitsubishi Motors has released "Vuelve A Hablar De Deporte" a short documentary about those athletes who seek triumph and not necessarily fame. The protagonist is Dani Molina, the Spanish runner-up in the world championship who started as a paratriathlete after suffering the amputation of a leg. Peanuts&Monkeys conceived a documentary in the format of a road trip, [...]
Peanuts&Monkeys wins one gold and two silvers at the Ampe Awards
https://www.youtube.com/watch?v=RmDnqIiRKBE The Spanish Advertising Media Association held its annual awards last April, recognizing the best of the advertising industry in our country. At this gala, Peanuts&Monkeys won three awards. The agency won a silver medal in the Integrated category (the most important of the contest) [...]
Peanuts&Monkeys presents the advantages of driving a PHEV
The Mitsubishi Outlander PHEV is the first 4×4 plug-in hybrid on the market. A car that in electric mode does not emit CO2 and therefore enjoys two great benefits: on the one hand it is excluded from paying in the green and blue parking zones, and on the other hand has free access to the BUS-VAO lane, until now [...]
Joaquín Cobos, seduced by the Monkeys
Peanuts&Monkeys acaba de anunciar la incorporación definitiva de Joaquín Cobos, quien en los últimos meses había colaborado ocasionalmente con la agencia evolucionaria en el planteamiento estratégico de diferentes propuestas. Cabe destacar su aportación al éxito que supuso la adjudicación de la comunicación integral de Mitsubishi Motors en España, después de un concurso en el que […]
